[vc_row][vc_column][vc_column_text]Successful mobile advertising campaigns rely on innovative platforms and intelligent distribution. With Truecaller’s mobile advertising platform, brands are provided with a unique opportunity to engage millions of active users all over the world. We have gotten the opportunity to help clients advertise on Truecaller as an advertising agency of Truecaller.
250 million people trust Truecaller for their communication needs, whether it’s for caller ID or for blocking spam calls and SMS. It filters out the unwanted, and lets you connect with people who matter.
With a community-based spam list updated by millions of users worldwide, Truecaller is the only app you need to make your communication safe and efficient.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Community” alignment=”left”]Truecaller users are passionate about connecting with friends all over the world. By engaging with our community, your brand will have access to one of the world’s largest mobile brand platforms.[/ultimate_heading][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][bsf-info-box icon=”Ultimate-set-uniE7A1″ icon_size=”64″ icon_color=”#ffffff” icon_style=”circle” icon_color_bg=”#f5ad29″ icon_animation=”fadeInUp” title=”250 Million” hover_effect=”style_2″ pos=”top”]Users[/bsf-info-box][/vc_column][vc_column width=”1/4″][bsf-info-box icon=”Ultimate-set-uniE701″ icon_size=”64″ icon_color=”#ffffff” icon_style=”circle” icon_color_bg=”#541c94″ icon_animation=”fadeInUp” title=”3 Billion” hover_effect=”style_2″ pos=”top”]Searchable numbers[/bsf-info-box][/vc_column][vc_column width=”1/4″][bsf-info-box icon=”icomoon-font-awesome-14×14-ban” icon_size=”64″ icon_color=”#ffffff” icon_style=”circle” icon_color_bg=”#f57647″ icon_animation=”fadeInUp” title=”460 Million” hover_effect=”style_2″ pos=”top”]Spam calls identified or blocked per month[/bsf-info-box][/vc_column][vc_column width=”1/4″][bsf-info-box icon=”icomoon-font-awesome-14×14-calendar” icon_size=”64″ icon_color=”#ffffff” icon_style=”circle” icon_color_bg=”#23c8a9″ icon_animation=”fadeInUp” title=”4.2 Billion” hover_effect=”style_2″ pos=”top”]Monthly searches[/bsf-info-box][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Brand Ads” alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_column_text]Create themed notifications for incoming and missed calls. Reach users by targeting location, time of day and much more.
Smart, spam-free dialer and SMS
See who’s calling
Block unwanted calls
Call people not numbers
Global leader in caller ID and spam blocking
Available in more than 45 languages
[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_single_image image=”3151″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Benefits of Advertising on Truecaller” alignment=”left”][/ultimate_heading][vc_empty_space height=”12px”][vc_row_inner][vc_column_inner width=”1/4″][ultimate_heading main_heading=”The world’s best Caller ID will identify anyone calling you” heading_tag=”h4″][/ultimate_heading][vc_single_image image=”3152″ img_size=”full” alignment=”center”][/vc_column_inner][vc_column_inner width=”1/4″][ultimate_heading main_heading=”Block unwanted spam calls and SMS” heading_tag=”h4″][/ultimate_heading][vc_empty_space height=”24px”][vc_single_image image=”3153″ img_size=”full” alignment=”center” style=”vc_box_rounded”][/vc_column_inner][vc_column_inner width=”1/4″][ultimate_heading main_heading=”identify unknown numbers in your call history and SMS inbox” heading_tag=”h4″][/ultimate_heading][vc_single_image image=”3154″ img_size=”full” alignment=”center” style=”vc_box_rounded”][/vc_column_inner][vc_column_inner width=”1/4″][ultimate_heading main_heading=”Share location, emoji & status in a Flash to your friends” heading_tag=”h4″][/ultimate_heading][vc_single_image image=”3155″ img_size=”full” alignment=”center” style=”vc_box_rounded”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Reach – SSA” alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row][vc_column]
[/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Truecaller User Insights” alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row][vc_column][vc_single_image image=”3167″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Mobile Number Targeting” alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][vc_column_text]This allows you to reach your own database on the platform. It’s a tactical strategy at its best designed to reach out to your offline customers, online.
Build a custom audience to target based your mobile database
Showcase your latest brand offering & drive action
Over a 40% match rate, with the massive Truecaller database
Use your own mobile database collected from BTL activities, call-centres, promotions, etc.
[/vc_column_text][/vc_column][vc_column width=”2/3″][vc_single_image image=”3168″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Truecaller Ad Units” alignment=”left”]Truecaller Roadblocks are a sure-fire way to create massive impact at scale by owning all the inventory on the platform for the entire day.
100% share of voice across the app
High impact solution
Drive users to your website, appstore or any other call to action of your choosing
[/ultimate_heading][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Full TC Roadblock” alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3179|url^https://cms.com.ng/wp-content/uploads/2018/06/truecaller-Page_13-2.jpg|caption^null|alt^null|title^truecaller Page_13 2|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3179″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Brand Roadblock – After Call Screen Unit” alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3180|url^https://cms.com.ng/wp-content/uploads/2018/06/Page_14-2-1.jpg|caption^null|alt^null|title^Page_14 2|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_repeat=”no-repeat” bg_image_size=”contain” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3180″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Roadblock – In App Roadblock Units” alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3185|url^https://cms.com.ng/wp-content/uploads/2018/06/truecaller-Page_15-4.jpg|caption^null|alt^null|title^truecaller Page_15 4|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3185″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Video and Lead Gen Ad Units” alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3181|url^https://cms.com.ng/wp-content/uploads/2018/06/Page_16-2.jpg|caption^null|alt^null|title^Page_16 2|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3181″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Case Studies” alignment=”left”][/ultimate_heading][ultimate_heading main_heading=”Paylater Brand Roadblock – Nigeria” heading_tag=”h3″ alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3193|url^https://cms.com.ng/wp-content/uploads/2018/06/study-1.jpg|caption^null|alt^null|title^study 1|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3193″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Cars45 Truecaller Roadblock – Nigeria” heading_tag=”h3″ alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3192|url^https://cms.com.ng/wp-content/uploads/2018/06/study-2.jpg|caption^null|alt^null|title^study 2|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3189″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Samsung In-App Native Roadblock – Egypt” heading_tag=”h3″ alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3189|url^https://cms.com.ng/wp-content/uploads/2018/06/study-5.jpg|caption^null|alt^null|title^study 5|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3189″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Lipton In-App Native Roadblock – Egypt” heading_tag=”h3″ alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3190|url^https://cms.com.ng/wp-content/uploads/2018/06/study-4.jpg|caption^null|alt^null|title^study 4|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3190″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”VISA Free Trial – ACS Roadblock – Kenya” heading_tag=”h3″ alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3201|url^https://cms.com.ng/wp-content/uploads/2018/06/study-3-1.jpg|caption^null|alt^null|title^study 3 1|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3191″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”SABIS Free Trial – ACS Roadblock – Kenya” heading_tag=”h3″ alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3203|url^https://cms.com.ng/wp-content/uploads/2018/06/study-6-2.jpg|caption^null|alt^null|title^study 6 2|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3188″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”Checkers Free Trial – ACS Roadblock – SA” heading_tag=”h3″ alignment=”left”][/ultimate_heading][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^3199|url^https://cms.com.ng/wp-content/uploads/2018/06/study-7-1.jpg|caption^null|alt^null|title^study 7 1|description^null” bg_image_repeat=”no-repeat” bg_img_attach=”fixed” bg_override=”ex-full”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”800px”][/vc_column][/vc_row][vc_row type=”vc_default”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”3187″ img_size=”full” alignment=”center” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row][vc_column][ultimate_heading main_heading=”FAQs on the Requirements to Advertise on Truecaller” heading_tag=”h3″ alignment=”left”][/ultimate_heading][vc_empty_space][vc_accordion active_tab=”” collapsible=”yes” style=”3″][vc_accordion_tab title=”What are the different forms of advertising on Truecaller?”][vc_column_text]You can advertise with videos and banners[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”How long does a campaign last?”][vc_column_text]As long as you want it to last. Anything from a couple of minutes to days or weeks[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”What are the creative requirements to book a campaign?”][ultimate_heading main_heading=”ACS Banner Specifications” heading_tag=”h4″ alignment=”left”][/ultimate_heading][vc_column_text]
Click-to-action text (max 15 characters e.g. Install)
Click/tracking URL
Deeplink (optional)
Third party click/impressions tracking URL (optional)
[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”What are the targeting parameters?”][vc_column_text]
Location (in terms of states: Lagos, Abuja etc.)
Category of Industry and Profession
Gender
Device OS(Android or IOS)
[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”How are Campaigns Charged?”][vc_column_text]Campaigns are charged based on impressions (i.e on the number of times people see your advert, for a minimum of 2 seconds). The minimum charge is on the basis of CPMs (cost per one thousand impressions)[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”What are the rates for campaigns?”][vc_column_text]The rate is $1.2 CPM (i.e $1.2 for every 1,000 impressions)
The minimum campaign budget for ACS roadblock is $1,200/day. ACS is preferable for awareness campaigns.
The campaign budget for In-App inventory (which is good for conversion campaigns) is $1.2CPM (i.e $1.2 for every 1,000 impressions). The CTR is lower in app inventory
[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”How can I place an Ad?”][vc_column_text]Fill the form below and you will be contacted by a representative[/vc_column_text] [/vc_accordion_tab][/vc_accordion][/vc_column][/vc_row]
